Brand & Partnerships Marketing
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ABOUT
Hi, I’m Seye.
I connect brands with audiences through partnerships, integrated campaigns, and live experiences.

I’m a brand and partnership marketer with 10+ years of experience across consumer brands, entertainment, and sports. My work combines audience understanding, creative direction, and the coordination it takes to bring an idea to life.
At BEVEL, I led partnerships with the BET Awards and ONE Musicfest. At Interstate Batteries, I led brand and partnership marketing for the Joe Gibbs Racing sponsorship and helped launch its esports extension. Earlier, at Funimation (now Crunchyroll), I developed entertainment campaigns that connected fans with new releases.
I’m at my best when I can shape the strategy, bring the right people together, and stay close to execution—from the creative brief to the audience experience.
Let's Connect
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HOW I WORK

Building brands. Bringing partnerships to life.

• BRAND MARKETING •
Translate brand goals into campaign ideas, clear messaging, and creative direction.

• PARTNERSHIP LEADERSHIP •
Connect brand priorities with the partners, talent, and teams needed to deliver.

• INTEGRATED EXECUTION •
Bring content, media, and live experiences together around a consistent brand story.
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EDUCATION

Advanced Digital Marketing and Growth Strategies
The Wharton School, University of Pennsylvania

MBA, Marketing
Clark Atlanta University

BS, Psychology
The University of Georgia
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